Implementation of Augmented Reality and 3D as a Media for Introducing the Fusena Evo.4 Electric Car

Abstract

The Fusena Evo.4 electric vehicle developed by Politeknik Negeri Madiun has gained attention through various national competitions and exhibition events. However, its introduction still relies on printed media and direct explanations, which are inefficient when dealing with large numbers of visitors. This study proposes the implementation of Augmented Reality (AR) combined with QR Code technology as an interactive introduction medium [1]. AR enables virtual visualization of three-dimensional objects, providing an immersive and engaging user experience. The integration of AR and QR Codes allows fast and detailed access to electric vehicle information, enhancing public understanding and awareness of environmentally friendly transportation [2]. The system was developed using the Luther–Sutopo multimedia development method, consisting of six stages: concept, design, material collection, assembly, testing, and distribution. The resulting Android-based application visualizes the Fusena Evo.4 electric vehicle in 3D using Augmented Reality, allowing users to explore vehicle components in real-world environments. Unity and Vuforia were used as the development engine and AR database, while Blender was utilized for 3D modeling [3]. The results demonstrate that AR-based media effectively improves accessibility, interactivity, and educational value in electric vehicle introduction